Marketing Plan

Online Presence

In today's market, over 97% of buyers are finding their next home online. To make sure your property is seen, we place our listings on over 350 search engines and over 76,000 websites!

Property Website

Buyers are Googling addresses and we want to be sure you're found! We will create a custom website for your property featuring a map, school zoning information, photo gallery, virtual tour, video, and a full description.

24/7 Capture System

Why not keep your home open 24 hours a day, 7 days a week? By creating a sign with a custom text code for you home, people who drive by can simply text to receive more information and a virtual home tour at their fingertips. Once they inquire, our system also captures their phone number so we can follow up with every drive-by.

Target Professionals

We will send a "Just Listed" email blast out to all real estate professionals in the Greater Chattanooga and North Georgia area. The email will link to your YouTube video, MLS informational sheet, and any disclosures we have on file.

By reaching out to other local agents, we expand your home's marketing network to include their client base.

Video Tour

We will build a custom virtual tour designed to engage potential buyers and showcase your home's unique characteristics. The virtual tour will be place on the MLS and on popular real estate search sites. We will also produce and publish a YouTube video for your home to be used in various forms of advertising and marketing.

Social Networking

Social media marketing is an excellent way to ensure that your home gets noticed. We will post your home's information and website on various social media networks to best tap into this potential. We are also affiliated with several local networking groups which we offer additional opportunities to advertise and market your property.

Direct Mail

We will design a direct mail piece for your home to let people in your neighborhood and community know your home is on the market. We find that reaching out to your neighbors helps get the word around the friends, family and co-workers they would like to live nearby.

Professional Photos

In today's market, professional photography makes a significant difference in the speed of your home selling. With most buyers finding their next home online, quality photos generate more showings and faster sales. We will hire a professional photographer to capture your home in it's best light!

Home Staging

Home staging is one of the most important aspects of attracting a potential buyer and making a good impression during a home showing. Whether it's bringing in furniture, rearranging furniture, or decluttering, we will tour your home and make a list of items to be addressed. That way, once your home is listed, it will sell quickly. 

My Database

Since we actively advertise on Facebook, Google, and other search engines, our database is full of buyers on the hunt for their next home. Once we list your home, we will email every person in our database and direct them to your personal property website we've created.

For Sale Signs

We will place a large for sale sign in your yard along with directional signs around the community. This will help attract the attention of potential buyers driving around in your community looking for their next home.